Why 77% of comms pros are getting AI wrong The communications industry's obsession with AI speed is destroying the very thing that makes us valuable, writes Microsoft's Lauren Myers-Cavanagh.
Index leaders, talent shifts & trust battles Earned First's Index Champions will be revealed at PRAXIS Asia-Pacific in Singapore on 14 October.
Asia-Pacific Consultancy Performance Index: Leaders' Shortlist Earned First's Index Champions will be revealed at PRAXIS Asia-Pacific in Singapore on 14 October.
When headlines lie, trust dies Clickbait is the PR world’s next big battleground, says Dustin Chick from South Africa's Razor Public Relations.
Burson MENAT names new CEO amid senior departures Fouad Bou Mansour has joined Burson MENAT as CEO, while senior executives Lisa Welsh, Kirsty O'Connor and Iman Issa are leaving one of the region's biggest PR firms.
Podcast: Peter Jacob The lure of the Middle East will not translate to easy wins for PR firms, says Current Global MENAT MD Peter Jacob on the latest Earned First podcast.