Earned First
  • Home
  • About
  • Events
  • Podcast
  • PRAXIS A-P
  • PRAXIS MENA
  • Consultancy Index
  • Earned First Awards
  • Cannes
Sign in Subscribe

PR2030

PR 2030: AI adoption has outrun AI readiness

PR 2030: AI adoption has outrun AI readiness

New Transformation Study finds that training, governance and trust are in short supply as AI use tops the list of skills PR practitioners will need over the next three years.
David Blecken 18 Aug 2026
PR 2030: "Strategic" perception belies functional reality

PR 2030: "Strategic" perception belies functional reality

The inaugural PR 2030 Transformation Study finds communicators across Asia, the Middle East and Africa winning the argument on strategic value, but without the access or responsibility that should follow.
David Blecken 13 Aug 2026

Subscribe to Earned First

Don't miss out on our free weekly newsletter. Sign up now!
  • Sign up
  • Arun Sudhaman
  • PRomise Foundation
  • LinkedIn
  • Partners
  • Contact Us
  • Advisory Council
  • Support Our Work
  • Awards
“No one I know anywhere in the world has a better handle on what’s really happening with the PR industry, whether in-house or agency” — Chris Savage