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PRAXIS Asia-Pacific

PRAXIS A-P: How communicators become business leaders

PRAXIS A-P: How communicators become business leaders

At the inaugural PRAXIS Asia-Pacific in Singapore, former Rolls-Royce president Bicky Bhangu urged communicators to move from reactive counsel to proactive strategy, embedding communications into business decisions from the outset.

PRAXIS A-P: “It’s all about wanting proof, not promises”

PRAXIS A-P: “It’s all about wanting proof, not promises”

Facing pressure to prove impact, leaders from Haleon, Heineken, Kellanova and Airwallex told PRAXIS Asia-Pacific that corporate affairs is being reinvented — from message control to strategic impact and resilience, even if that means losing control.