Podcast: Tetsuya Honda on Japan Inc's global comms challenges The founder of Honda Office and PR Collective Asia on why Japanese companies are under-communicating in Southeast Asia.
Vietnam's long game | Partner Content In this edition of Independents’ Day — Earned First’s monthly series in partnership with PROI — Arthur Do talks trust, complexity, and why the regional playbook keeps failing in Vietnam.
Earned First at Cannes 2026 🦁 Join us at our Cannes events or follow our coverage from the Croisette.
Japan's domestic playbook is no longer enough This week's newsletter examines the structural trends reshaping Japan's communications sector, Burson's hire of Jonty Summers, OPR's new A-P lineup, and much more.
Podcast: Burson's Red Surtida on GEO's 'credibility paradox' Burson's Asia-Pacific head of intelligence and transformation joins the podcast to explore how AI answer engines assess brand content.
Omnicom PR's Asia-Pacific lineup takes shape A number of agency leaders from FleishmanHillard, Golin and Weber Shandwick have accepted new positions under newly-installed Omnicom PR CEO Joanne Wong.
Leadership lacks credibility in GEO era, Burson study finds Research shows that corporate brands and leaders can be highly visible in AI-generated answers yet completely fail to win audience trust for lack of proof.
Ex-Sodali leaders establish capital markets advisory firm Alleato opens with 35 people across three Australian cities, including the acquisition of design agency Rifle Media.
Jonty Summers to depart Hanover Middle East Samantha Gregson Donnelly has taken over as MD of Hanover Middle East.
Of cockroaches & credibility🪳 India's Cockroach Janta Party has 22 million Instagram followers, no formal ideology, and many lessons for communicators paying attention to the power of frustrated youth.
KKR expands A-P comms team with new appointments KKR's latest senior addition is Jinal Parekh as assistant VP in Mumbai.