Ruder Finn bets on local depth with ERA acquisition
Long reliant on China, Ruder Finn’s Southeast Asia deal challenges ‘helicopter’ PR models — favouring local expertise in often-overlooked markets.
Latest
Emily Poon to depart Ogilvy PR
This week's newsletter also features a podcast with Richard Edelman.
Podcast: Richard Edelman
Edelman leader talks trust, AI and reinventing his agency.
Tim Dyson retires from Next 15
Sam Knights to become CEO of holding group, which owns MHP, Archetype, M Booth and Outcast.
Plus ça change? 🦁
This year’s PR Lions prompts familiar questions about agency recognition and new ones about how different perspectives are heard.
Podcast: Barby Siegel & Thomas Bunn
Zeno leaders discuss how they harnessed cultural intelligence, AI & agility to restore growth.
Podcast: Emma Smith
Sandpiper founder discusses why an Asian PR firm has global aspirations.
Cannes in context 🦁
After a watershed year, the hope is for more substantive progress and less angst from the PR community at Cannes.
From pyramid to hourglass
Why Asian PR firms are eyeing IPOs
A handful of Asian PR firms are preparing to go public. Will their efforts reshape the industry's growth model?
PR firms can't stay silent on climate criticism
If fossil fuel boycotts aren’t the PR industry’s best answer to climate change, what is?
Podcast: Nitin Mantri
Enter Now: Earned First's Consultancy Performance Index
Our comprehensive evaluation framework identifies and recognises the industry's most innovative and impactful PR consultancies, via rigorous analysis across a range of metrics.
