The battle for GEO
As search becomes a reputation environment, questions about GEO ownership risk diminishing the full communications remit.
Newsletter
The government dividend 🇮🇳
As 'cockroach' protests erode the state's credibility, new data reveals the PR sector's growing proximity to power.
Resilience is Africa's competitive advantage 🌍
The continent's strongest consultancies are pairing sustained commercial performance with more sophisticated advisory, measurement and AI capabilities.
Cannes learns context 🦁
As someone who has chronicled the PR sector's uneven emergence at Cannes since 2009, there are good reasons for optimism.
Cannes bubbles rise again 🫧
Creativity helps us make sense of larger truths, but the line between myth-making and fabrication is a thin one.
Japan's domestic playbook is no longer enough
This week's newsletter examines the structural trends reshaping Japan's communications sector, Burson's hire of Jonty Summers, OPR's new A-P lineup, and much more.
Of cockroaches & credibility🪳
India's Cockroach Janta Party has 22 million Instagram followers, no formal ideology, and many lessons for communicators paying attention to the power of frustrated youth.