Vietnam's long game | Partner Content In this edition of Independents’ Day — Earned First’s monthly series in partnership with PROI — Arthur Do talks trust, complexity, and why the regional playbook keeps failing in Vietnam.
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Japan's domestic playbook is no longer enough This week's newsletter examines the structural trends reshaping Japan's communications sector, Burson's hire of Jonty Summers, OPR's new A-P lineup, and much more.
Podcast: Burson's Red Surtida on GEO's 'credibility paradox' Burson's Asia-Pacific head of intelligence and transformation joins the podcast to explore how AI answer engines assess brand content.
Omnicom PR's Asia-Pacific lineup takes shape A number of agency leaders from FleishmanHillard, Golin and Weber Shandwick have accepted new positions under newly-installed Omnicom PR CEO Joanne Wong.
Ex-Sodali leaders establish capital markets advisory firm Alleato opens with 35 people across three Australian cities, including the acquisition of design agency Rifle Media.