News

Ex-Burson META leaders launch Paritee-backed firm

Lisa Welsh and Iman Issa have founded North Seventy Five in partnership with European comms network Paritee.

Lisa Welsh & Iman Issa

Former Burson META leaders Lisa Welsh and Iman Issa have joined forces to launch a new consultancy backed by European communications network Paritee.

The new venture marks Paritee's expansion to the Middle East after announcing a partnership with former Burson META CEO Bashar AlKadhi three months ago. Welsh, who was chief operating officer, and group MD Issa stepped down from Burson in September, as revealed by Earned First.

PRAXIS A-P: "Earned media's currency is credibility"

As cultural fragmentation collides with AI-driven content pollution, communications leaders at PRAXIS argued that credibility now demands more empathy, cultural intelligence and independent voices.

PRAXIS A-P: "No perfect solution" to geopolitical complexity, say public affairs leaders

As the world fractures into competing regulatory spheres, companies are being explicitly forced to decide which governments take priority, even at the cost of market access elsewhere.

PRAXIS A-P: How communicators become business leaders

At the inaugural PRAXIS Asia-Pacific in Singapore, former Rolls-Royce president Bicky Bhangu urged communicators to move from reactive counsel to proactive strategy, embedding communications into business decisions from the outset.

Read next