MENAT Consultancy Performance Index: Scorecards & analysis
Full scorecards and analysis from Earned First’s 2026 Middle East Consultancy Performance Index, benchmarking PR firms across business, creativity, innovation and culture to identify the region’s top-performing consultancies.
Last week's announcement of the 2026 MENAT Index Champions marked the culmination of a research exercise that benchmarked and recognised the industry's most impactful and innovative PR firms across the Middle East.
Firms were evaluated across five key performance areas: Business Performance (25%) | Creative Impact & Client Outcomes (25%) | Innovation & Thought Leadership (20%) | Talent & Culture (20%) | Industry Leadership (10%). Top performers were shortlisted in three categories — with Index Champions reflecting the highest scores in each particular category.
Please find below full scorecards for all shortlisted consultancies, accompanied by analysis for the top 10, reflecting the depth of insight and transparent benchmarking that Earned First aims to bring to PR consultancy evaluation.
