Podcast: Aman Gupta on the next era of influencer marketing
Presented by Finn Partners, this Earned First podcast episode features SPAG Finn's Aman Gupta on how influencer scoring is transforming the way healthcare and technology brands build trust.
Arun Sudhaman speaks with Aman Gupta, managing partner of SPAG Finn Partners, about the evolution of influencer marketing in regulated sectors — and why credibility, compliance and subject expertise now matter more than reach. Presented in partnership with Finn Partners, the conversation explores how structured scoring models can help brands identify credible voices, counter misinformation, and turn influencer investment into measurable impact.
The Earned First podcast is produced by Earshot Media.
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