Podcast: Aman Gupta on the next era of influencer marketing
Presented by Finn Partners, this Earned First podcast episode features SPAG Finn's Aman Gupta on how influencer scoring is transforming the way healthcare and technology brands build trust.
Earned First Podcast
Essential industry analysis and insights for PR and communications leaders.
Podcast: PRAXIS Asia-Pacific review with James Brasher & Joyce Liong
Presented by Finn Partners, this Earned First podcast episode unpacks PRAXIS Asia-Pacific’s key themes—from comms as strategic partner to the rise of AI, credibility, and empathy—and how leaders can build data fluency, business acumen, and agility without sacrificing culture.
Podcast: The Hoffman Agency's Isabelle Demaude
From AI-driven credibility crises to the return of earned media, Isabelle Demaude discusses how communicators can balance authenticity, cultural nuance, and courage in an increasingly polarized world.
Podcast: Precious founder Lars Voedisch 🎙️
Precious Communications’ founder on scaling from Singapore, the rise of mid-sized consultancies, and why agencies must trade commoditised execution for strategic value as AI advances.
Podcast: Rochelle Ford
Page Society CEO Rochelle Ford discusses how CCOs can prove value amid pressure and disruption.
Podcast: Carolyn Devanayagam
Weber Shandwick's Asia-Pacific advisory head Carolyn Devanayagam joins the podcast to discuss how America First policies and geopolitics are reshaping corporate affairs for Asian brands.
Podcast: Peter Jacob
The lure of the Middle East will not translate to easy wins for PR firms, says Current Global MENAT MD Peter Jacob on the latest Earned First podcast.