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2026 bets & warnings 🔮

Perspectives from Earned First’s Advisory Council on emerging points of acceleration and pressure shaping the marcomms world in 2026.

Arun Sudhaman

Arun Sudhaman

06 Jan 2026 7 min
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2026 bets & warnings 🔮
Photo by Drew Beamer / Unsplash

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“No one I know anywhere in the world has a better handle on what’s really happening with the PR industry, whether in-house or agency” — Chris Savage