MENA Consultancy Performance Index 2026 — Champions Revealed 🏆
Current Global took top honours in the Middle East's first Earned First Index, unveiled at PRAXIS MENA in Abu Dhabi yesterday, alongside Action Global and Weber Shandwick.
Arun Sudhaman
Podcast: Ashbury's Adam Harper on the Gulf's strategic communications shift
Adam Harper joins the Earned First podcast to reflect on how capital flows are reshaping the Middle East communications landscape.
APCO names new MENA leadership
Samer El Hachem elevated to president of APCO MENA, while Mamoon Sbeih takes on new role as chief international business development officer and regional chairman.
PRAXIS MENA: Middle East communicators urged to reinvent their role
PR 2030: Examining how public relations must transform across APACMEA
Industry leaders are invited to take part in a new study on how communications is evolving across Asia-Pacific, the Middle East & Africa, led by Earned First, IPR and Ruder Finn Asia.
Stagwell’s Mark Penn on global expansion, Allison’s transition & PR reinvention
In a wide-ranging interview, Stagwell chairman and CEO Mark Penn reflects on the group’s push to diversify beyond the US, the transition underway at Allison, and how AI is changing the value of earned media and reputation expertise.
Comms beyond consensus
A World Economic Forum shaped by geopolitical rupture and AI acceleration is forcing corporate communicators to rethink how trust, legitimacy and influence are earned.