Podcast: Alka Winter
Ras Al Khaimah Tourism's VP of destination marketing and communications joins the Earned First podcast to discuss agencies, AI and the future of nation branding.
In this episode, Ras Al Khaimah VP of destination marketing & communications Alka Winter unpacks the forces reshaping tourism and destination marketing. From the Gulf’s optimism and mega-projects to seismic shifts in media and the rise of AI-powered travel planning, she highlights how trust, creativity, and technology are transforming the industry. She also shares Ras Al Khaimah’s nation-branding strategy and the power of agency relationships in driving breakthrough campaigns.
The Earned First podcast is produced by Earshot Media.
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